Cadbury UK and Ogilvy have partnered with comedy queen Charity Shop Sue on a fun new campaign. The leading "laydeh" has created a series of social media videos raising awareness of the brand's new Limited Edition Dairy Milk Made to Share bars. There are a total of 12 bars to choose from with each proportioned to show appreciation for those contributing to shared experiences. The three-part series sees Sue and co-star Vicky head to Bournville, the home of Cadbury, to oversee the roll out of the new bars.