ARTUS X BABY SITTOR : THE EXCLUSIVE CROSSOVER IMAGINED BY OGILVY PARIS
To mark the announcement of two special dates for his one-man show at Paris La Défense Arena on March 27 & 28, 2026, Artus is teaming up with Baby Sittor for a campaign created by Ogilvy Paris.
"The comedian dares to do it all" - Le Parisien
"A show sharper than ever" - Actu.fr
"A blazing performance" - La Dépêche
BIG WORDS CALL FOR BIG SOLUTIONS
As the reviews suggest, Artus' sharp-edged humor isn't exactly child-friendly. That's why Ogilvy Paris has designed an exclusive partnership between the comedian and Baby Sittor, a trusted babysitting app that connects parents with reliable sitters. To help parents enjoy their evening worry-free, Artus and Baby Sittor are offering an exclusive deal : a 15€ discount on babysitting services for the night of the show.
A HIGH-IMPACT LAUNCH CAMPAIGN
This partnership is at the heart of an ambitious campaign to announce ticket sales opening on March 25. It includes :
430 ad placements in 166 Paris metro stations
Branding on the FNAC website and in-store displays
Digital ads in shopping centers where FNAC is present
A promotional film featuring Artus, staying true to his offbeat humor, as he humorously "interviews" candidates to recruit... babysitters !
A unique initiative ensuring parents a memorable night out for the final performances of an already legendary show.
