Google Search had become a bit of a reflex, losing some of its inherent magic. To reignite that spark of discovery, Ogilvy India created "Googlies on Google." We peppered the world with 50 seemingly simple questions – Googlies – designed to pique curiosity and send people searching for surprising answers.

These brain-teasers popped up everywhere, from social media and billboards to supermarket aisles and even street food wrappers. This playful, six-week campaign transformed everyday moments into mini adventures, reminding everyone that searching can be a delightful journey of discovery.