A new multi-phased campaign, "Unready for Anything," celebrates the Dove Beauty Bar as the iconic product to end iconic nights out—a comforting beauty companion in the transition from celebration to serenity, no matter how big or small the occasion. The campaign features the iconic Dove Beauty Bar as a canvas, capturing the remnants of celebrations in visually stunning imagery shot by world renowned photographer and visual storyteller Sandro Miller. Launched just after the stroke of midnight on New Year's Eve—a symbolic moment of fresh starts and new beginnings—the imagery features the Dove Beauty Bar nestled amongst shimmering gold confetti and curling ribbon, echoing the magic of the evening.
