Brooke Bond Red Label tea and Ogilvy India have teamed up to create a campaign showing how being physically distant doesn't mean we have to remain emotionally distant. The pandemic has forced us to stay isolated from others, and the loneliness has taken a toll on many. But we can still find that connection with others despite keeping our physical distance and maintaining safety protocols. Connection breeds compassion, and we can all use more compassion and kindness for one another during this difficult time.