With "Real Mzansi Names," Cadbury hopes to unite South Africa and show that chocolate brings joy in more ways than one. The campaign aims to encourage South Africans to connect with their fellow citizens by learning how to properly pronounce each other’s first names.​The simple gesture of getting to know someone’s name and learning how to pronounce it properly is an act of generosity that deepens relationships and bonds.​ The launch film recreates the story of a young boy named Rolihlahla, who upon going to school is given the English name "Nelson".