The Chicago International Film Festival celebrates its 60th anniversary with a campaign, "Movies That Move You" by Ogilvy Chicago that honors cinema’s timeless themes. Each “60-poster” highlights universal subjects—like coming of age and confronting the past—by using the numbers "6" and "0" as windows connecting films from different eras. This visual bridge captures the festival’s commitment to showcasing the finest, most iconic films across generations, inviting audiences to celebrate the enduring power of film. An anthem trailer narrated by actor and Chicago native, John C Reilly, accompanies the posters.
