As part of Dove's Self-Esteem Project, the brand wanted to drive interest in its virtual body confidence workshop across schools in Canada. We teamed up with Dove to create a provocative film that speaks to the insecurities young girls face about their appearance. The film follows young girls around a school in a long tracking shot, while pausing to present "Most likely to" yearbook-style superlatives the girls give to themselves. The films ends on a message of positivity in hopes that we can help inspire more young girls to love themselves for who they are.



