Inspired by the three-time Oscar-nominated Brazilian film “I’m Still Here”, Heinz's campaign, launched during the Oscars, highlights a familiar kitchen practice — leaving abandoned ketchup sachets around in the hopes they’ll be readily available to enhance a meal. The campaign reminds consumers that Heinz sachets are always ready to elevate their favorite dishes during special moments like celebrating the Brazilian film triumph. What better way to enjoy the Oscars than by indulging in your favorite snacks with Heinz?