For years, Dove has committed to making the beauty industry more equitable through diverse and authentic representations of women. Dove’s new film America the Beautiful sheds light on the current state of the country through powerful images of Black individuals participating in protests across the U.S. As supporters of the Black Lives Matter movement, Dove stands with the Black community in fighting for justice and equity. America will not be beautiful until it’s beautiful for everyone, and Dove has committed to take action to fuel change.
This campaign was developed by Ogilvy Canada, Ogilvy UK, and UniWorld Group as a part of WPP Team Dove.